For the final year of the campaign, two exclusive press trips will be organized. that of Bordeaux white wines in depth
TORONTO, September 26, 2023 /PRNewswire/ — An exclusive group of Canadian journalists will embark on a remarkable expedition to explore the world of white people Bordeaux wines in France. This extraordinary journey, divided into two editions, will offer participants a unique opportunity to immerse themselves in the art of winemaking and savor the delicious flavors of this prestigious wine region.
The initiative is organized by the Bordeaux White Wine Consortium, as a member of “Charming taste of Europe‘a three-year campaign, launched in 2021 and promoted by the Vini d’Abruzzo consortium of Italy and the Bordeaux White Wines consortium, in collaboration with fruit producers from that of Greece Union of Agricultural Cooperatives of Kavala (Kavala COOP) and Agricultural Cooperative of Rachi Pieria (“Agios Loukas”), co-financed by the European Union. The program, co-financed by the European Union, aims to increase awareness of high-quality agricultural products in the American and Canadian markets.
The first edition of September 24 to September 29 will take participants on a five-day exploration of some of the most beautiful castles in the Bordeaux region, such as Château La Grave Bertin, Château Bertinerie, Blaye Carreau Château Barbé and Gabriel and Co, among others. The itinerary will include delicious culinary experiences and opportunities to interact with winemakers. Additionally, the group will visit historical sites like the Citadel de Blaye, promoting the cultural richness of travel.
The second edition of October 22 to October 27, promises an equally enchanting experience, with a different selection of distinguished Châteaux such as Château de Lestrille, Château Penin, Château Haut Meyreau, Château Faugas, etc. Participants will enjoy a similar itinerary of wine tastings, vineyard tours and gourmet meals, surrounded by the scenic beauty of the region. Bordeaux region. On the program, a visit to the charming village of Cadillac, one of the 8 appellations in the region. Bordeaux region.
Both initiatives will offer journalists the opportunity to discover the artistry behind the white Bordeaux wines and witness the dedication of the winegrowers who produce these exceptional vintages.
About the charming taste of Europe:
Europe, a place of timeless charm, is the birthplace of some of the highest quality products in the world. The charming taste of Europe is a special project that presents exquisite specialties to United States And Canadalike Italian and French wines, and fresh fruits from Greecethis window Europe charm, beauty, culture, history, art, heritage and incomparable tastes. The mission of the Charmant Taste of Europeco-funded by the European Union, aims to increase awareness of the merits and quality standards of certain European wines and fresh fruits through promotional activities in the competitive markets of the United States and Canada. The charming taste of Europe is promoted by the Consortium for the Protection of Abruzzo Wines, the Union of Agricultural Cooperatives of Kavala (Kavala COOP), the Agricultural Cooperative of Rachi Pieria “Agios Loukas” and the Bordeaux White Wines consortium. These European agricultural products, renowned throughout the world for their exceptional qualities, will continue to be promoted through initiatives and events aimed at consumers, journalists and trade professionals. For more information, visit charming tasteeurope.eu
To follow the The Charming Taste of Europe campaign:
Website: charmingtasteofeurope.eu
Facebook: @CharmingTasteofEU
Instagram: @charmeu_usa
Youtube: The charming taste of Europe
Hashtags: #thecharmingtasteofeu and #charmeu
The content of this promotional campaign represents solely the author’s point of view and is his sole responsibility. The European Commission and the European Research Executive Agency (REA) accept no responsibility for any use that may be made of the information it contains.
SOURCE The charming taste of Europe