Dr Pepper, the carbonated delight that combines unique blend of 23 flavors, is one of the most sought-after soft drink brands in the world. Invented in Waco, Texas, by pharmacist Charles Alderton in 1885, the product proved to be a major hit at the 1904 St. Louis World’s Fair. What might surprise you, however, is that neither neither Texas nor Missouri is home to Dr. Pepper’s most prestigious fan base.
Roanoke Valley, Virginia, holds the title as the Dr Pepper Capital of the World, despite the soda originating in the Longhorn State. This distinction is rooted in the neighborhood’s strong historical connection to the beverage, its avid followers and its role in tactfully preserving the brand’s heritage. This tasty story begins at the beginning of the 20th century, when Dr Pepper (whose namesake was indeed a real doctor) has gained popularity in the United States. Roanoke Valley has embraced this mystery-flavored pop with an extraordinary enthusiasm that sets it apart from other regions, including the Waco metro area. The local community has established a deep relationship with Dr Pepper, making it an integral part of their cultural identity. In the late 1950s and early 1960s, Roanoke Valley residents ranked first. 1 worldwide in most Dr Pepper consumed per capita.
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Roanoke Valley, Virginia is the Dr Pepper Capital of the World
A key reason for Roanoke Valley’s epithet is its iconic Dr Pepper sign. Since it was erected in the 1940s on Mill Mountain, the colossal, illuminated bottle cap-shaped advertisement has remained a famous landmark. The sign has become a symbol of civic pride as well as a testament to the valley’s enduring affinity for the beverage. Over the years, the metal billboard has been regularly restored and maintained to preserve downtown Roanoke’s bright beacon. The Basin is also home to Bridges Music and Entertainment Venue Dr Pepper Park, which hosts numerous concerts and events throughout the year.
While Dr Pepper was invented in the heart of the American South, Roanoke Valley’s claim as the Dr Pepper Capital of the World rests more on its residents’ enduring devotion to the fizzy legend. Thanks to its commitment and unfailing passion, the Starry City of the South has carved out a special place in the history of the beloved soda.
Read it original article on Puree.
